Historical architecture building find one and compare to morden design Essay

Recorded engineering building discover one and contrast with morden plan - Essay Example Arranged in Santiago de Compostela in Galicia, Spain the Cathedral and the Prague moving house have certain theoretical connections that make their investigation one of a kind and intriguing. The house of God is the rumored entombment spot of Saint James. Development started in 1075 under the rule of Alfonso VI of Castile (1040-1109) and the support of minister Diego Pelez. It was fabricated generally in stone. A many-sided, misrepresented, and a practically whimsical style of surface enrichment known as the Churrigueresque created. Among the features of the style, insides offer probably the most noteworthy mixes of space and light in twelfth century Europe. Incorporating figure and engineering much more fundamentally, modelers Bernard the senior, and his associate Rotbertus, and, later potentially, Esteban was responsible for the structure. The Western Faade of the church has been decorated and extended between the sixteenth and the eighteenth century in Late Baroque style (the churriguetesque style) by Fernando Casas y Nvoa somewhere in the range of 1738 and 1750 and is flanked by two medieval towers. He likewise developed and accomplished striking chiaroscuro impacts i n his straightforward compelling designs.3 Perhaps the central magnificence of the church, nonetheless, is the twelfth century Portico da Gloria, behind the western veneer. This Portico da Gloria in the narthex of the west entrance is an encapsulation of the Romanesque time frame, which consolidates brick work, curve, wharfs and the expansion of unadulterated geometrical structures. In this way the Church joins advancement of the Baroque style in it's numerous odd and even stages. The Churriguera promoted the mix of strict sections and composite request, the Churrigueresque segment, looking like modified cone or pillar, set up as a focal component of elaborate adornment and conservation of the Romanesque in its structures that were less contorted in development or over the top ornamentation and influenced a neoclassical equalization and temperance. The entire impact is one of extensive continuation and convoluted, interminable in ornamentation and experimentation. The Great Curvature of dividers, especially in urban settings, is likely the most popular of every single Baroque innovation for communicating unending space in the cutting edge structures of Frank Gehry4. Perhaps the most punctual case of this methodology, the outside divider takes on a raised structure, which communicates, and turns into a continuation of the inside space is set by the Church. Blunt Gehry's Dancing House also has this impact look like Baroque in their obsession with development and spatial illusions.5 Frank Gehry reflects enthusiasm for dynamic spatial and material structures. His own home in Santa Monica is an early case of the manner by which he displays auxiliary structures to recommend precariousness, nature and development. This utilization of basic displaying makes the impact of Baroque, both in their geometric, interminable surface subtleties, just as in their scholarly and expressionistic impacts. His objectives are sheer Baroque; they give development and through perspectival play, set up spatial fantasies, undercutting the jargon of ordinary structures while pretty much going out mirrors a lady and man (Ginger Rogers and Fred Astair) moving together. Development is from 99 solid boards every one of various shape

American Eagle Company Essay Example | Topics and Well Written Essays - 1500 words

American Eagle Company - Essay Example It additionally sends them worldwide through the site. AE has presented another name called â€Å"aerie by American Eagle† focusing on youthful female clients with an assortment of dormwear and lingerie that incorporates bras, underwear, camis, hoodies, robes, fighters, sweats and stockings. They are explicitly intended to be pleasantly provocative for regular up-to-date wear. These are right now sold in 19 elite stores just as on its site called Aside from this AE has now focused on 25 to multi year old clients with one more brand called MARTIN+OSA utilizing denim and sportswear as a base covering attire, embellishments and footwear. This is sold in 13 stores too through its site www.martinandosa.com. AE had an offer of $ 2.98523 billion with benefits of $ 411 million during the last monetary year and expects a slight fall this year because of expanded warm climate. A SWOT investigation shows the organization viewpoint in detail. 6. Contrasted and rivalry it has fared better in the second quarter of 2007 as it endured a fall in deals of just 2% contrasted with industry enduring somewhere in the range of 2 and 11 percent. This shows it is more well known than others. 1. Because of Global Warming warm climate has been stretched out in 2007 bringing about a more drawn out summer. This brought about a fall in offer of adjoin 2% in the second quarter and the gauge of deals in third quarter has been decreased. This will affect year on year deals and benefit. 3. It went on extension through the takeover and merger course and in one case it exploded backward seriously. Bluenotes of Canada with 100 stores was procured in 2001 yet since this also served almost a similar section, 12-multi year olds, it fizzled and must be auctions off in 2004. 6. By adhering to one segment portion (15-multi year) dominatingly has made the organization colorful and the market likewise sees it as a one section player. New rivalry will destroy

Geriatric Depression Scale Content and Scoring

Geriatric Depression Scale Content and Scoring Depression Diagnosis Print Overview of the Geriatric Depression Scale (GDS) Content, Scoring, and Accuracy of the GDS By Esther Heerema, MSW facebook twitter linkedin Esther Heerema, MSW, shares practical tips gained from working with hundreds of people whose lives are touched by Alzheimers disease and other kinds of dementia. Learn about our editorial policy Esther Heerema, MSW Medically reviewed by Medically reviewed by Daniel B. Block, MD on January 28, 2020 twitter linkedin Daniel B. Block, MD, is an award-winning, board-certified psychiatrist who operates a private practice in Pennsylvania. Learn about our Medical Review Board Daniel B. Block, MD on January 28, 2020 HBSS / Getty Images More in Depression Diagnosis Causes Symptoms Treatment Types Childhood Depression Suicide In This Article Table of Contents Expand Available Forms Scoring Cost, Training, and Accuracy View All Back To Top The Geriatric Depression Scale (GDS) is a screening test originally developed by J.A. Yesavage and colleagues in 1982 that is used  to identify  symptoms of depression in older adults. The scale is a 30-item, self-report instrument that uses a Yes/No format. It can be used with healthy adults, medically ill adults, and those with mild to moderate cognitive impairments. The GDS is frequently used in acute, long-term, and community settings, often part of a comprehensive geriatric assessment.   While a depression diagnosis should not be given based on the result of the GDS alone, it is often included as part of a diagnostic assessment due to the scales established reliability and validity.?? So what does the Geriatric Depression Scale measure that sets it apart from depression screening instruments used in younger populations? While somatic symptoms such as weight loss, pessimism about the future, and sleep disturbances are common depressive symptoms among younger people, such symptoms are often also related to the aging process itself among older adults. In order to screen for symptoms of depression rather than factors associated with aging, the GDS focuses specifically on psychiatric rather than somatic symptoms. Available Forms of the GDS The GDS is available in a long-form that consists of 30 questions, and a more commonly used short form that has 15 questions. There is also a  five-item GDS that research has shown to be comparable to the 15-question form in terms of effectively identifying depression. The GDS consists of questions that assess a persons level of enjoyment, interest, social interactions and more. Questions on the Scale Choose the best answer for how you have felt over the past week:1. Are you basically satisfied with your life? YES / NO2. Have you dropped many of your activities and interests? YES / NO3. Do you feel that your life is empty? YES / NO4. Do you often get bored? YES / NO5. Are you in good spirits most of the time? YES / NO6. Are you afraid that something bad is going to happen to you? YES / NO7. Do you feel happy most of the time? YES / NO8. Do you often feel helpless? YES / NO9. Do you prefer to stay at home, rather than going out  and doing new things? YES / NO10. Do you feel you have more problems with memory than most? YES / NO11. Do you think it is wonderful to be alive now?  YES / NO12. Do you feel pretty worthless the way you are now?  YES / NO13. Do you feel full of energy?  YES / NO14. Do you feel that your situation is hopeless?  YES / NO15. Do you think that most people are better off than you are?  YES / NO How Depression Tests Work How the GDS Is Scored A point is given for each answer that indicates depression. For example, in the above questions, one point would be given if the person answered no for the first question and yes for the second question. The GDS form usually has the answer that could indicate depression underlined or bolded, to indicate the responses for which a point is given. For the short form above, a score of above five points suggests depression. An answer of Yes on questions 2, 3, 4, 6, 8, 9, 10, 12, 14, and 15 or a No response to questions 1, 5, 7, 11, and 13 are indicative of depressive symptoms in an older adult. A score of over five points indicates a need for follow-up evaluation, while a score over 10 almost always indicates depression. On the full 30-question long-form, a score is considered normal if its between 0â€"9; an indicator of mild depression is between 10â€"19, and a positive for severe depression is between 20â€"30. If youre using the five-item version, a score of two or more is indicative of depression. Cost, Training, and Accuracy Because the development of the scale was funded in part by the Federal government, the GDS is considered public domain and is free to use. In addition to being free, the GDS requires very little training to administer. In fact, the GDS  can even be self-administered. According to multiple research studies, both the long and the short form GDS are quite accurate at identifying depression in older people. As a result, the GDS has been translated into several different languages, several of which have been validated by research as being accurate in identifying depression. Using the GDS for People With Dementia The International Journal of Geriatric Psychiatry published research that studied the effectiveness of the GDS when it came to assessing depression levels in people with dementia. It found that in addition to accurately identifying depression in people whose cognition was intact, the GDS could also accurately be used to screen for depression in people whose Mini-Mental State Exam (a questionnaire that is used to measure cognitive impairment) scores were at 15 or above.?? Research has found that the GDS can be used in the early to middle stages of Alzheimers with accuracy. How Depression Is Measured in People With Dementia

Financial Analysis of British Airways - 4252 Words

4. Analysis 4.1 Revenue From the graph, Overall Revenue Trend in appendix C we can see that during the period 2001 Ââ€" 2006 revenue s have fallen by 8.2%, from  £9,278m to  £8,515m. Revenues fell for 3 consecutive years; at the end of 2004 revenues were  £1,718m or 19% lower than in 2001. The following years saw revenues rise  £955m or 13% above this. Let us now consider these changes in more detail. British Airways earns revenue from 3 published sources: Passenger services, cargo services and ‘other, being mainly fuel surcharges. Revenues fell their sharpest during y/e 31 Mar 2002, by 10.1% or  £938m. The atrocities of the terrorist attacks in New York on September 11 hit the airline hard in the third quarter of trading. In†¦show more content†¦88%, or  £224m of the increase was from this area. Early on in the period a journalist for the Financial Times noted British Airways has become the first European airline to impose a surcharge on it s passenger fares in response to the rapid rise in oil prices (ft.com, 12 May 2004) Increases were seen across all geographical regions of between 3 and 5%. Europe was the one exception to this where revenues fell 2.8%, again due to continued pressure on ticket prices and aggressive competition from ‘no-frills carriers. A second consecutive year of rising revenues was experienced in 2006; an increase of 9.0% or  £702m. Fuel surcharges continued to make up a large proportion - 52.1% or  £366m of the increase. Despite the increased costs of tickets due to these surcharges, demand for air travel continued to strengthen. Passenger revenues contributed 47.9% or  £336m of the increase. A JPMorgan analyst noted in a press interview that fuel price surcharges have not depressed demand for air travel (ft.com, 4 Feb 2006). All sectors experienced increased revenues, in particular long-haul destinations such as the Americas increased by 16.5%, or  £228m. The Middle Far East increased by 15.5% or  £90m mainly as a result of additional flights to Mumbai, Bangalore and Chennai in the Indian and Chinese markets. Passenger numbers dipped again by 83,000, butShow MoreRelatedManagement Accounting Of British Airways1573 Words   |  7 PagesAccounting of British Airways This report is produced to explain how management accounting can help to assist management of British Airways. This report includes how British airways began its operation, the various services it provides, competitors and how management accounting techniques help grow the organisation. This report focuses on background of the British Airways, company analysis, and cost analysis and how management accounting techniques can assist Management of British Airways. 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The United Nations High Commission For Human Rights Essay

Introduction The Office of the United Nations High Commission for Human Rights (OHCHR) defines Human Rights as, â€Å"rights inherent to all human beings, whatever our nationality, place of residence, sex, national or ethnic origin, colour, religion, language, or any other status. We are all equally entitled to our human rights without discrimination. These rights are all interrelated, interdependent and indivisible.† Human rights are a set of norms or standards of behaviour that are intended to protect us in order for us to live fully. They belong to everyone by virtue of us being human. The concept of Human Rights gained prominence in the 17th century in Europe but its roots can be traced to ancient times. Most cultures created their own traditions and responsibilities to protect members of those communities and ensure a better living. Murder, rape and other violations were punished in various ways by the different cultures. 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What Was Revolutionary About the French Revolution Free Essays

string(99) " offices in the parliaments and several of its inferior courts had been nought on the open market\." What was revolutionary about the French Revolution? Since the beginning of history itself, several and numerous people, inventions, ideologies or behaviours were immediately attached to a particular and self-explanatory concept such as revolutionary. As the time goes by its outreaching characteristics and meaning remains the same. A revolutionary is an individual who either actively participates in or advocates revolution. We will write a custom essay sample on What Was Revolutionary About the French Revolution or any similar topic only for you Order Now When used as an adjective, the term revolutionary refers to something that has a major, abrupt impact on society or on some aspect of human endeavour. The tern – both as a noun and adjective – is usually applied to the field of politics and is occasionally used in the context of science, invention or art. [1] One of the themes in modern European history which can be directly linked with this concept is the French Revolution. The main interrogation remains in â€Å"What was revolutionary about the French Revolution? † In order to answer to this question it is necessary to acknowledge the reasons or origins of the revolution, which initiated or motivated this event and finally, which was the impact and importance of it. The French Revolution is considered one of the greatest social and political upheavals in European History and its tremors can still occasionally be felt. In the popular imagination, the magical figure 1789 conjures up conflicting images of Liberty, Equality and Fraternity alongside the â€Å"tricoteuse† and the â€Å"guillotine†, of a revolution that offered individual choice and freedom, but that was transformed first into terror and subsequently the caesarism of napoleon. [2] These events continue to fascinate historians and the causes and consequences of the French Revolution continue to be a rich source of debate. The revolution started in 1789 and the exact date of its end it is still uncertain but studies believe it lasted almost ten years. 3]A series of political and social crises led up to it: widespread of popular discontent because of poverty which was highly influenced by the taxation system implement by the king Louis XVI in order to maintain his own luxurious and extravagant lifestyle, the wave of unemployment, the growth of the bourgeoisie , an agricultural crisis which left the population in a state of hun ger and resentment, the royal treasure’s state became desperate because of help given to The American revolt against Britain which lead to drastic solutions such as educing the privileges of the aristocracy and clergy producing revolt on their part among several other origins. The king offered no lead and the result was a government trapped by the Estates General. The political initiative was not so much lost as given away, and it was considered the perfect opportunity to ambitious or radical deputies such as Mirabeau, Lafayette, Sieyes and Le Chapelier to come to the front. [4] Under their influence the third estate, representing a minimum of 98 per cent of the population, declared itself the National Assembly on the 17th of June. 5] Due to this action, the deputies broke the umbilical cord connecting them to the society of orders marking the birth of the sovereign nation and the death of the old regime. The revolution had begun officially. By the end of June, effective power was draining away from the monarchy and the political failing of Louis XVI (who reigned from 1774-92) was observed once more after the violence in the capital culminating in the storming of the Bastille on the July 14th. The fall of the Bastille was nevertheless highly noteworthy equally as a political Symbol and as a result of the municipal revolutions that followed. In Paris, order was restored by the newly created National Guard, headed by another ambitious aristocrat – Lafayette – , and effective power passed into the hands of the elected municipality (leaving royal officials with little more than their titles). Throughout France, the conventional power of governors, parliaments and intendants dissolved. Between the 14th of July and the formal promulgation of a new constitution in September 1791 France was witness to an unprecedented wave of reform. As for Louis XVI, he was largely excluded from the process of national restoration and it symbolized one of the revolution’s most striking achievements: the transfer of sovereignty from the king to the National Assembly. [6] As calm was being restored in Paris, information regarding rural revolution began to reach the city. The peasantry proved itself to be much more persistent and determined than the revolutionary politicians and by July 1793 had won a complete victory as seigneurialism and tithes disappeared from the French countryside forever. The night of 4th of August was considered essential for the upcoming path of reform in a way that it removed the particularist obstacles and corporate mentality that had so often impeded the monarchy. Nevertheless, it was the Declaration of the rights of man, adopted by the National Assembly on 26 of August, which most clearly indicated the new philosophy of government. Written by Lafayette, the Declaration was a manifesto for liberal revolution. Men were assured equal in rights and such fundamental values as freedom of speech and of the press, religious toleration, equality before the law, freedom from arbitrary arrest and open competition for public office, decreed in a series of imposing articles. No less imperative was the claim that sovereignty belongs to the nation, ideology that justified everything accomplished afterwards. 7] Jointly, the night of the 4th July and the Declaration of the rights of man are a symbol of a revolution that literally destroyed the old social and institutional map of France and sought to apply rational and enlightened principles to the construction of its successor. Internal tolls and duties were abolished, free trade in grain restored and guilds and professional monopolies damaged, old provinces were replaced by eighty-three departments of compa rable size and identical administrative structure. Those departments were divided into districts, which in turns were sub-divided in communes. In August 1790, the parliaments were abolished and legal hierarchy reconstructed. Under the old regime, offices in the parliaments and several of its inferior courts had been nought on the open market. You read "What Was Revolutionary About the French Revolution" in category "Papers" That abuse was reformed and the democratic principle was put into place as future judges were to be elected. One final example of their power was the abolition of nobility in June 1790, which came to reassure that only equal citizens remained. Despite all these significant and revolutionary reforms, it was the financial crisis that had been the immediate cause of the monarchy’s collapse and the revolutionaries were expected to provide a solution. It became even more complicated to achieve it due to the integral collapse of the existing administrative and fiscal system and the disturbances in the countryside where taxes were not being paid. In order to meet its obligations, the state began to print money which benefited from the public confidence in the National Assembly. Numerous tangible grounds for confidence were provided in November 1789, when the Assembly, voted to confiscate the lands of the church. The effective nationalization of between 5 and 10 per cent of the land in the kingdom provided collateral for state credit and a source of income when the decision was taken to sell these â€Å"biens nationaux†. By continuing to print paper money against the value of the land seized from the church, their financial worries were solved – at least in the short term. The revolution gained another primordial asset by selling the â€Å"biens natiounaux†. Those who had invested had a vested interest in the consolidation and defence of the new regime. [8] Another revolutionary reform included a complete transformation of the church. Aided by Jansenist priests, the Civil Constitution of the Clergy was drafted and unveiled in July 1790. Rational enlightened thinking was brought to bear upon the workings of the Catholic Church and like judges and officials in the administrative and political hierarchy, parish priests were subject to elections by district electoral assemblies. As this brief survey which clearly explained the significant changes occurring in France and the impact they possessed in society, has indicated, the National Assembly was responsible for a programme of reform which transformed the social and institutional life of France. â€Å"The patchwork quilt of particularist rights and privileges was replaced by a greater emphasis upon the rights of the individual and the concept of equality before the authority of the state. †[9] Although, revolutionaries were not satisfied as they wanted to merge the world into their sea of values, ideologies and revolution. The revolutionaries of 1792 began a war which extended through the Imperial period and forced nations to marshal their resources to a greater extent than ever before. Some areas, like Belgium and Switzerland, became client states of France with reforms similar to those of the revolution. National identities also began coalescing like never before. The many and fast developing ideologies of the revolution were also spread across Europe, helped by French being the continental elite’s dominant language. If the National Assembly had actually reinvigorated France, the constitution created to improve the country was a disaster. Within twelve months the monarchy had been defeated by the second revolutionary wave of August 1792 resulting in the execution of Louis XVI in January 1793. Another example of the extremely radical path the revolution was taking is the treatment of the church. The reality was that not satisfied, the revolutionaries proceeded to execute the nonconformists. As the revolution slid into Terror after 1792, the clergy was increasingly seen as the agent of counter-revolution. In the short-term, the religious policies of successive governments after 1790 created unnecessary enemies for the revolution. Revolutionaries started to then use war as a way of forcing the king, and any other â€Å"enemies†, to declare themselves whole-heartedly for the revolution. It was therefore; with mixed motives the French began their battle to export revolution to Europe. It can be considered that the use of Terror was simply a form of political strategy but in the minds of the revolutionaries it had a deeper reason. They believed they were creating a new society, a new man and to do so they needed to destroy the idea, beliefs and patterns of behaviour of the old. Terror was paving the way to a republic virtue and those who would stand in the way of the march of progress would be discarded. It was the integral part of the vision and ideology of a revolution. [10] Between 1789 and 1799, the French Revolution offered a spectacle which inspired and horrified the people of France and Europe ever since. The overthrown of the monarchy, the attack on the church, the declaration of the principles of civic equality and national sovereignty along the destruction of seigneurialism were an admonition to the other monarchies in Europe and an example to their rivals. For liberals the values and ideas of 1789 and the Declaration of the rights of the man continue to possess repercussions nowadays. Throughout the nineteenth century the radical revolution was the source of inspiration for republican and left-wing movements all over the world. On the other hand, conservatives remained fearful of a further outbreak of revolutionary passion. It influenced and leaded to other revolutions in most of the European nations, America and several other countries around the world. The French Revolution was a defining moment in the development of all shades of political opinion, changed views and values, implemented new laws and behaviours. It left no one indifferent and for that reason it can be considered one of the most revolutionary procedures of modern history. Bibliography †¢ Soanes, Catherine, Compact Oxford English Dictionary of Current English, Oxford University Press, 2008 †¢ Hillis, William, A metrical history of the life and times of Napoleon Bonaparte, G. P. Putnam’s sons, 1896 †¢ Blanc, Louis, History of the French Revolution of 1789 – Volume 1, 1848 Pilbeam, Pamela, Themes in modern European History 1780 – 1830, Routledge, 1995 †¢ Baker, Keith, The Old Regime and the French Revolution, University of Chicago Press, 1987 †¢ Gardiner, Bertha, The French revolution 1789-1795, Longmans, Green, 1893 †¢ Lough, Muriel, An introduction to nineteenth century France, Longman, 1978 †¢ Salvemini, Gaetano, The French Revolution, 1788- 1792, Holt, 1954 ———————– [1] Soanes, Catherine, Compact Oxford English Dictionary of Current English, Oxford University Press, 2008 [2] Hillis, William, A metrical history of the life and times of Napol eon Bonaparte, G. P. Putnam’s sons, 1896, page 48 [3] Blanc, Louis, History of the French Revolution of 1789 – Volume 1, 1848, page 480 [4] Pilbeam, Pamela, Themes in modern European History 1780 – 1830, Routledge, 1995, page 19 [5] Baker, Keith, The Old Regime and the French Revolution, University of Chicago Press, 1987, page 148 [6] Gardiner, Bertha, The French revolution 1789-1795, Longmans, Green, 1893, page 46 [7] Pilbeam, Pamela, Themes in modern European history 1780-1830, Routledge, 1995, page 22 [8] Lough, Muriel, An introduction to nineteenth century France, Longman, 1978, page 55 [9] Pilbeam, Pamela, Themes in Modern European History, New York, 1995, page 24 [10] Salvemini, Gaetano, The French Revolution, 1788- 1792, Holt, 1954, page 186 How to cite What Was Revolutionary About the French Revolution, Papers

Defining Behavior free essay sample

The purpose of this assignment is to demonstrate understanding and application of basic concepts of behavior analysis. Specifically you are required to develop objective, behavioral definitions of social skills behavior avoiding subjective, mentalist terms, and hypothetical constructs. General Information In a short answer format, you should choose any 3 of the 10 social skill behaviors for which you will provide several points of knowledge, as well as produce a well written behavioral objective.The ten social skill behaviors are: Greeting, Playing, Following Directions, Engaging in Eye Contact, Initiating a Conversation, Participating in a Conversation, Asking Questions, Sharing, Cooperating with Others, and Requesting. An example of the expected product for a term is provided below. Example of expected product: Identified behavior: Playing with a pet. Operational / definition: Playing with a pet Includes softly patting (softly Is defined as without force) the dogs back, head or stomach.All assignments must be submitted through this link assignments may not be submitted via email. We will write a custom essay sample on Defining Behavior or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Grading Procedures The Defining Behavior assignment is worth 15 points total. Choose any 3 of the terms, with each term worth 5 points. Each social skills behavior will be graded according the criteria listed in the Scoring Grid below. Note: You must Indicate the graded. Scoring Grid Defining Behavior Assignment Please note: Do NOT include the Scoring Grid with your document. Choose any 3 of the following:Expected Content Points Earned Possible Points Greeting behavior How would you operationally define the behavior? How would you measure this behavior? Cite from your textbook. Produce a behavioral objective including conditions/context, criteria, target behavior and learner. 5 Playing behavior objective including conditions/context, criteria, target behavior, and learner.

Ethics in Law Enforcement free essay sample

The analysis of the ethical decision making process In law enforcement agencies has been the subject of numerous research articles In the past several decades. The following research project uses a non-experimental design to collect and analyze the responses of police officers in a suburban agency, to survey items that attempt to measure officer perceptions of the seriousness of specific ethically problematic behaviors. Sexes Introduction The ethical behavior of police officers is a fundamental issue in the creation of trust within a community.Police officers are given an enormous amount of power; his power has been granted to police officers by consent of citizens In the form of a social contract. This social contract transfers citizens rights to the police, and includes such rights as the right to use force to defend their property, to apprehend law breakers with forceful action, and other rights of self-protection. Therefore, citizens must be able to trust that police officers will use this power that has been ceded to them, with a great deal of moral and ethical restraint. We will write a custom essay sample on Ethics in Law Enforcement or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Unfortunately, the history of policing has been plagued by abuses of police power, which have led to many social problems, Including the erosion of the trust of citizens. One of the Issues that seems to contribute to this problem Is that police officers are not This research project will explore Review of Literature There have been numerous research initiatives that have been developed to investigate the relationship between ethical behavior and law enforcement tasks.Several have looked specifically at the problem behaviors that have resulted in disciplinary action against police officers (Del Bozo, 2005; lovesick, 2003; Clocks, lovesick, Harder, Haverford, 2000). In these studies the authors were primarily unconcerned with identifying the specific behaviors, rather than the attitudes and perceptions that led to the behaviors. This research project is interested in investigating whether the attitudes and perceptions of police officers is related to the decision to engage in problematic behaviors.In his research, Newman (2002) looked closely at the perceptions and attitudes of officers who appeared to have made unethical decisions. Newsmans research is important for this project as he has identified several characteristics that seem to be correlated with unethical behavior; this researcher will use several of Newsmans characteristics in developing the survey instrument to be used in the research project.In his review of the problems found at the Hillsboro, Wisconsin police department, one researcher suggested that promoting police integrity at the station level cannot be achieved without the support of the entire organization, from the chief e xecutive to the line officer, to include civilian employees (Newman, 2002, p. 35). This observation is extremely important because Discussion There are several possible research methods that could be used to investigate the current perception and attitudes of police officers to specific ethical issues. For the purposes of this research project, the author will use a non-experimental methodology that will use surveys to measure specific perceptions of officers. A series of ethical issues or scenarios will be identified and rated by respondents using a five-point Liker scale. Several examples of survey items would be respondents to indicate responses that range from strongly agree to strongly disagree, to each of the scaled items.In addition to survey items, the researcher will collect respondents demographic data that will be used as variables, to include information such as number of years as an officer, current officer rank, current assignment, gender, age, ethnicity and current educational level. The researcher has chosen a Minnesota suburban police agency as the population for the research project. This agency was chosen because The agency chosen has xx sworn police officers. Because this is a population that is not extremely large, the research will survey all officers of the a gency.

Chapter 4 of Lord of The Flies essays

Chapter 4 of Lord of The Flies essays Lord of the Flies: Chapter 4 - Explore how Golding suggests the increasing movement towards Savagery. The Lord of the Flies by William Golding is an exciting and relevant The Lord of the Flies by William Golding is an exciting and tense book written in the aftermath of the Second World War and in the dawn of the Cold war. Golding wrote this book in an idyllic setting for him. An aeroplane full of school children crash lands on a remote tropical Island. In this setting, Golding explores the downward spiral of civilisation towards a more savage side to the children when they suddenly find that they have no rules to protect them from themselves. Over the course of the first chapter, the children come to choose a leader. There are two real candidates on the Island, The more sensible choice of the two would be Ralph, a fair- headed boy, who is in a good physical condition, and has his priorities straight. He knows exactly what to do, we can tell this by the number of comments he makes, like: Seems to me we ought to have a chief to decide things. And We ought to draw a map. And also If a ship comes near the island they may not notice us. So we must make smoke on top of the mountain. We must make a fire. The best thing about Ralph is that he clings onto the remains of civilisation. The other candidate is Jack, a ruthless bully who torments anyone in his path. He adores hunting for pigs and gets obsessed by the darkness that draws him into the forest to hunt in the first place. Unlike Ralph, his priorities are not straight. We can see this from comments like: Shut up, Fatty. And I cut the pigs throat. Clearly, Simon would not be a good leader. The language in the book is used cleverly. You can tell when Golding wants to picture a dark and nasty scene just by the language he uses. You can also survey the d ...

Interpersonal communication research paper Example | Topics and Well Written Essays - 1250 words

Interpersonal communication - Research Paper Example ther it’s the process of thinking or indulging in a soliloquy interpersonal communication is the phenomenon wherein two or more individuals communicate, that is, share meaning either through their usage of words (verbal communication) or through the means of symbols or gestures (nonverbal communication). Therefore, study of the process of communication in general and interpersonal communication in particular can serve to build harmonious and mutually beneficial and empowering relationships which in turn can promote progress and prosperity for the entire world. This paper seeks to explore the phenomenon of interpersonal communication with specific reference to interpersonal communication competence. After delving into the concept of communication competence at large this paper will endeavor to look into the multifarious issues surrounding the phenomenon of interpersonal communication in the contemporary world. Basically, the communication is the process of transmitting or getting information, messages or any type of data. This quality facilitates humans to share attitudes, knowledge and skills. There are so many ways to conduct the communication. For instance, verbal communication in which people make use of words to communicate their ideas and viewpoints. In the same way, in non-verbal communication people use body language to transfer their ideas and messages. For instance, a person can wave their hand in the air in order to say hello to a person. In fact, there are also a large number of methods that are used to communicate ideas and messages. However, the basic objective of communication is to convey ideas and messages from one place to another. Communication is the most significant attribute of an organization. No company or business can be run without communication. In an organization, people work to accomplish the particular goals and objectives. In order to accomplish the organiza tional objectives, the people working in the organization need to share

Labour productivity in mining and agriculture using Indonesia, The Essay

Labour productivity in mining and agriculture using Indonesia, The Philippines, and The US as case studies - Essay Example Another critical finding of this study is that the power of western economies to resist to global economic pressures cannot be guaranteed. For example, the findings in regard to labour productivity in USA are encouraging but no estimates have been made for the country’s labour productivity trends in the long term. On the other hand, the level of labour productivity of a country can be high even if the status of the national economy is not as high as could be expected; the case of Philippines is an indicative example. For this reason, when trying to compare the labour productivity indicators of countries worldwide it would be necessary to refer not only to their current performance in the sectors involved but also to their socio-cultural characteristics, as influencing all types of industrial activities developed locally. 2. Comparative analysis of labour productivity and the associated changes in sectors of production, in agriculture and mining sectors According to a quite des criptive definition, labour productivity is ‘a measurement of efficiency of production derived from the ratio of the real output to input over a period of time’ (National Statistics Office – Republic of the Philippines, 2012) 2.1 Indonesia The performance of Indonesia in regard to the growth of its economy is impressive. In fact, currently the country’s economy as ranking at the 16th position in the context of the global market (McKinsey and Company, 2012, p.1); by 2030 the economy of Indonesia is expected to be at the 7th position of the relevant index (McKinsey and Company, 2012, p.1). The significant increase of labour productivity, at a level of 60%, is considered as the key reason for the rapid growth of the country’s economy (McKinsey and Company, 2012, p.1). For reaching the targeted level of economic growth, i.e. for becoming the 7th most powerful economy in the world, Indonesia needs to increase the level of its labour productivity by †˜an additional 60%, compared to the rate achieved between 2000 and 2010’ (McKinsey and Company, 2012, p.1). In order to understand the rate of labour productivity in Indonesia it would be necessary to refer to the country’s trends in regard to labour force and employment growth. These trends are presented in Figure 1 below. An increase in the labour force in general seems to exist from 2004 up to 2010; however, this increase does not reflect the employment of young people, age between 15 and 24 (Figure 1); for the specific category of the labour force, a trend for continuous decrease is revealed for the years 2004 to 2010 (Figure 1). Figure 1 – Labour force and employment growth trends in Indonesia for the years 2004 to 2010 (source: ILO 2011, p.9) It should be noted that the level of limitation of youth participation in the workforce has been especially high from 2007 up to 2010, while from 2005 to 2007 signs of standardization of the percentage of young peopl e entering the workplace seemed to exist (Figure 1). In regard to the distribution of labour force across the country’s industries, the following facts should be highlighted: most of workers in Indonesia are employed in the agricultural sector, with a percentage of 38.1 (Figure 2 below), even if the sector’

The Coca Cola Company Marketing Essay

The Coca Cola Company Marketing Essay 1.1 An overview of the company: The Coca-Cola Company (TCCC) is the worlds largest manufacturer, licensor and distributor of non alcoholic beverages with over 500 brands worldwide. TCCC is a global behemoth and its presence spans over 200 countries with its head office based in Atlanta, USA. (thecoca-colacompany.com) The product portfolio covers over 3000 different beverages ranging from its flagship brand Coca-Cola, water, fruit juices, sport drinks to coffee including all types of non-alcoholic beverages (thecoca-colacompany.com). TCCC owns four out of the five biggest soft drink brands in the world namely Coca-cola, Diet coke, Sprite and Fanta.(Data Monitor,2009)According to the brand ranking by Interbrand, the company‘s brand value was worth USD $ 68,734 million in 2009. 1.2 TCCC in UK: Coca Cola entered UK in 1900 with its flagship brand, Coca-cola in late august when Charles Candler (owner of Coca-Cola then) brought a jug of syrup with him on a visit to London. TCCC has since then evolved into an international heavyweight backed by national partners. The companys presence in UK is represented by a management strategy that it calls the ‘Coca Cola System which is a combination of two separate companies-Coca-Cola Great Britain (CCGB) and the Coca-Cola Enterprises Ltd (CCE). They serve different roles in the production-sales process of Coca-Cola and the other brands that fall under it. CCGB is a wholly owned subsidiary of TCCC responsible for marketing and development whereas CCE, an independent public company manufactures and distributes its products. CCEs product portfolio in 2007 included 20 brands and 100 products such as Coca-cola, Diet coke, Minute Maid, Powerade and so on. (Coca-cola.co.uk) 1.3 Diet Coke Diet Coke was introduced in USA for the very first time in 1982. Following its success, the brand then came to UK a year later. It was positioned as a lighter, sugar-free variant of Coca-Cola with a new advertising theme â€Å"just for the taste of it†. (dietcoke.com) Diet coke is now a international product available in over 173 countries and has a large loyal customer base who love the product. The success story continues till today. Diet Coke has various extensions in its product offerings such as Caffeine-free Diet Coke, Diet coke Lemon, Diet Coke Cherry etc. Diet coke celebrated its 25th anniversary in 2007 with the product accounting for a 40% share of the global diet sparkling beverage segment. (dietcoke.com) 2.0 Perception: 2.1 Semiotics in Advertising: When a consumer looks at an advert, he/she derives a certain meaning from it. To this purpose, marketers use a set of symbols or maybe even one that develops into a meaningful statement that the consumer relates to the product. And to achieve this meaning, the symbols have to precise, direct and should evoke a mental response to the imagery within. To understand how effectively symbols can be used is vital in marketing. For this, marketers turn to a field of study called semiotics which focuses on the co-relation between signs and symbols and their role in shaping a meaningful understanding by an observer. From a semiotic perspective, every marketing message has three components; An object; the product A symbol; the image/ statement that serves as an extension to the product. The interpretant; the message or the meaning derived from the advert. This relationship is described as the semiotic triangle. In relation to marketing activities, the advertising strategy incorporates semiotic symbolism by creating a relationship between the product and the desired attribute of the product. This strategy is usually long term as the message is constant and repetition helps to reinforce the meaning to the consumers. 2.2. Diet Coke Campaign-â€Å"Hello you†. Diet coke has changed its marketing focus to appeal to its female audience (FT, 2009). To this effect, the marketing team at CCE has been adapting its advertising approach and overall appeal to suit its target market appropriately. The latest campaign rolled out for Diet Coke is a multi-million push titled â€Å"hello you† featuring award winning Welsh singer Duffy, as a independent, confident woman who takes control of her life. As part of the campaign, outdoor publicity in the form of posters with the tagline Im no superwoman has also been advertised extensively (Image 2). The campaign on the whole â€Å"aims to represent confident young women taking a stand against the pressure of modern life†. (The Guardian 2009) The ads feature Duffy, 24 year old Welsh singing sensation who became a household name after clinching three Grammy awards including ‘Best British Female Solo Artist this year. The main advertisement is a 60-second TV advert. Duffy is seen taking a break during a live concert where the crowd asks her for an encore. But she gets onto to a bike cycles around for a bit whilst breaking into a cover of the hit song by Sammy Davis Juniors â€Å"I Gotta Be Me†. And yes, she takes a sip of diet coke before returning back to the stage to perform. This campaign marks a significant shift in Diet cokes marketing which in recent years saw the revival of the classic ‘Hunk advert in 2007. According to a company press release on the campaign, Catherin Sleight, Coca-Cola GBs marketing director, stated that the campaign aimed to show strong independent women taking control and saying no the pressures of modern day life.(coca-cola.co.uk) 2.3 Semiotic symbolism in the â€Å"hello you† TV advert: The semiotic symbolism is quite direct and tries to appeal to the ‘independent women that Diet coke wants to focus its marketing on. The campaign as a whole gives light to liberating women from pressures of modern- day life as explained by the marketing director for Coca-Cola GB ; Catherin Sleight. (18) The symbolism behind this advert can be represented with the semiotic triangle as given; Object/product Sign/Meaning: Message: 2.3.1. The Object/Product- Diet coke The product in itself is a global icon as it is one of the most recognizable brands in the world. It has been rated as the number one drink in the diet non-alcoholic beverage sector with a market share 0f 40% globally. The brand visibility is high globally being available in 173 countries as of 2007.The can and logo thus combines to produce brand recognition by any consumer viewing this advert. 2.3.2 Sign The message speaks for itself and is not rather complicated. There are two elements in the ‘sign leading to the creation of a meaning that the target consumer can relate to. The first element is the celebrity who endorses the product. Duffy has become a household name in Britain as well as internationally having won quite a few awards including three prestigious ‘Brit awards and a Grammy award (iamduffy.com). Cathryn Sleight, marketing director of Coca-Cola GB has reflected on the endorsement by saying that â€Å"Duffy as a young woman, who is in charge of her own destiny, perfectly embodies the independent attitude were championing† (coca-cola.co.uk). This could resonate well with their target market as she signifies independence and opportunism that women enjoy in todays world. The second element is the audio track used in the advert and its lyrics. It is a cover sung by Duffy of the old classic hit I gotta be me made famous by Sammy Davis Junior. It has a simple but moving depth to it that reflects well on a listener. It strongly reflects the new diet Coke campaign which celebrates womens right to express their individuality and take control. 2.3.3 The message: The advertisement gives out a strong message that tells the target consumer that Diet coke can you set free if you are an independent, ambitious young woman like Duffy. The advert along with the lyrics and the celebrity completes this meaning forming a symbolic message to the target female segment. 2.4 Evaluation: This television advert has a nice feminine touch to its portrayal and along with the lyrics drive the meaning home for consumers. Duffys voice is quite endearing and catchy adding to the recall value of this advert. Diet coke has used the study of semiotics to represent a deep meaning that most women can relate to. The product has successfully moved away from the ‘naughty girl staring at hunk to a more personal independent woman image. Diet cokes advertisement can further help the brand to establish a personal relationship with its consumers. 3. Reference Groups 3.1 Reference Groups A reference group is†an an actual or imaginary individual or group conceived of having significant relevance upon an individuals evaluations, aspirations or behaviour†. (Lessig Park1978) In terms of marketing, reference groups are relevant as they can provide important social cues that give insight into particular behavioral trends and associations with buying behavior. These cues extend to form an influence that is termed as ‘social power. Types of social power include information power, referent power, referent power, legitimate power, expert power, reward power and coercive power. Diet coke marketing utilizes the concept of social power in its new campaign using the referent power model. Referent power is the social power of a reference group that motivates a consumer to aspire to emulate the same behavioural patterns portrayed by the individual or group. This also leads to influencing the consumers purchase decisions. (Solomon 2008) 3.2 The Diet Coke Rebellion Diet coke has partnered with Company, a leading womens publication as part of its ‘Hello you campaign to motivate young women to join a rebellion against the pressures they face in a modern world. Company has a readership of 574,000 within the target segment. (NRS 2009) This partnership widens Diet cokes marketing to reach its target audience more effectively. The first issue of the ‘Rebel issue as it is called premiered in May and was designed exclusively keeping the target segments interests in mind. To maintain the campaigns visibility, two more issues were released in July and October. The magazine focused on topics of particular interest to women such as celebrity gossip, beauty tips, fashion etc with the rebel touch. This campaign was also supported by extensive online marketing through the cokezone website as well as getlippy.com. The campaign was designed as a follow-up to the Duffy advert encouraging independent women to break free of all the pressures they faced and to rebel against prejudices present in the modern day world in a positive manner. 3.3 The referent effect on Diet coke target market. Particular reference groups tend to have identifiable characteristics and unique forms of symbolic purchasing behavior, market segmentation in terms of such group characteristics as degree of exclusivity and formality is a useful means of pinpointing appropriate segment (Leigh et al 1992).Therefore the referent power of Diet Cokes target segment is further simplified as common behavioural characteristics are present in their target- female consumers. The cover story was the new face of Diet coke, Duffy the singing sensation and her rebellious ways helping women to identify with her as person more than a celebrity. Furthermore, the magazine established a common ground for the Diet cokes target segment to relate to their rebellious side. Diet coke thus engaged directly with its target audience reflecting its link with their lives with this tie-up. This encourages their consumers to relate to and emulate characteristics of the referent group- the modern women who wants to break free and be themselves. 3.4 Evaluation: In terms of referent power, the tie-up with Company magazine was an ideal choice. High readership of the magazine within Diet Cokes target segment would add to the success of this campaign. Diet cokes efforts to communicate it with its core target consumers will work provided that the PR activities support the marketing. Diet Coke has added value to its image with this partnership appealing to the hedonic side of young women. The cover story with Duffy is an excellent source of referent power especially with her star status as an award winning singer. 4. Motivation Involvement 4.1 Involvement Involvement is the degree of influence that a brand has over a consumer and how it motivates them to form a strong bond with the brand. It can be either cognitive or physical and the factors that affect it differ from one consumer to the other. The degree of involvement i.e. high or low, will determine the motivational drive of a consumer to connect with a brand and its marketing activities. It can be broadly classified into three classifications; Product Involvement, Message- Response Involvement, Purchase Situation Involvement. (Solomon 2008) Message- Response Involvement† refers to the consumers interest in processing marketing communications.† (Solomon: p168) It is also known as advertising involvement. Marketers try to involve consumers to participate in the exchange of marketing information and publicity through various media outlets utilizing this model of involvement. To this effect, they experiment with ways to increase consumer involvement by testing various approaches such as contests, reward schemes and so on. To appeal to the growing number of mobile phone users, marketers use mobile phones as a tool to get them to participate in the advertisement. This method of marketing is known as interactive mobile marketing. The content and method of advertising ranges from the simple text message format to a graphic website interface that consumers can access through internet on their mobile devices. Diet coke has utilized the message-response type of involvement through the use of interactive mobile marketing in its ‘Silver Room campaign. 4.2 Diet coke campaign- Silver Room The ‘Silver Room is an interactive mobile marketing campaign that was designed exclusively for Diet Cokes target segment of female consumers in the age group 16-24. Consumers logging onto the mobile website had access to content such as celebrity news, gossip, fashion, music, films, interactive games and more on their mobile phones. This campaign sought to involve the younger, tech-savvy female generation to connect with a brand whilst offering them content of value to them. The ‘diet Coke Silver Room is fronted by Australian singer Gabriella Cilmi, who is young and fits in well with the target audience.The campaigns content tries to appeal to young females who sought hedonic value in brands. It featured content and promotions born out of several key partnerships such as celebrity news from Heat magazine, fashion tips from Get Lippy, music with singer Gabriella Cilmi, film updates with Fox and Paramount, as well as environmental content from Green Thing. The highlight of its content was the Music Mobcast , a 2 minute voice call that covered music news and information in Gabriella Cilmis voice. The content is updated every three weeks. To access the ‘Mobcast consumers were asked to log onto the site, enter their number and receive a ‘Mobcast call. 4.3 Enhancing the level of Involvement : As Solomon (2008) suggests, marketers must enhance a consumers involvement in the marketing activity by using certain techniques such as appealing to hedonic needs, providing interesting stimuli, including celebrity endorsements or by building a personal relationship with the consumer. 4.4 Evaluation: The silver room campaign by Diet Coke has satisfied all the criteria with respect to enhancing the level of involvement of its target market. It appealed to the hedonic side of its young female consumers by its varied and value-added content. They also partnered with well known brands. The campaign prominently featured Gabriella Cilmi, a well-known female Australian singer who added value being a celebrity that young woman could relate to. This also adds to the image that Diet coke has built around music. Diet coke has also created a forum for their consumers to interact with each other and share their opinion as well as personal experiences thereby building a relationship with the consumers indirectly. The success of this campaign is yet to be seen as it was launched recently. Recommendations: Diet coke is one of the worlds top five best sellers in the non-alcoholic sparkling beverage sector. However, a news story published in the Financial Times has reported that the UK sales of Diet coke have fallen sharply despite their big budget advertising spend to reposition its offering to a female market(2009). It is recommended that Diet Coke must tackle a few issues that could be the problem behind this. A quick look at the figures comparing the number of unique visitors to cokezone- the UK website and dietcoke.com-its American counterpart has painted a dismal picture. It has been found that site traffic in to the cokezone website was considerably lesser than its American counterpart (refer appendix 2). It is recommended that an online portal designed for women in UK should be started to engage Diet cokes core consumer target. This would help them to relate better to the brands marketing activities. It would gradually enhance the involvement of the target market with the product. It is also recommended that brand should connect more personally with the consumer with the help of direct sales promotions, events for women. Diet coke in the US provides consumers with value added functions like cook shows, celebrity events on a regular basis on its website. It is recommended that a similar innovative campaign should be run in UK particularly appealing to the women here. An extension of the Silver room would be in the best interests of the brand. It has been noted in my research that silverroom.co.uk and dietcoke.co.uk still remains unofficial and unused. It is recommended that Diet Coke in UK must go beyond regular advertising and create another phenomenon like the ‘hunk advertisement. Conclusion: Coca-Cola is a global behemoth and the largest beverage company in the world (Interbrand 2009). This report has been directed towards analyzing and evaluating the aspects of consumer behaviour in relation to marketing. The report has scrutinized data with regard to Diet Coke, its main competitors such as Diet Pepsi, marketing activities and its response. Diet Coke spends extensively on its marketing and has created many a loyal fan amongst its consumer base worldwide. The new marketing strategy is sound but requires higher brand involvement from its chosen target consumers. Females consumers today are not entirely stereotypical, evolve continuously and not all women are lured by the idea of a rebellion. Diet Coke has to work on reworking its current marketing activities and attempt to connect to consumers more personally.

History and myth Essay

‘The World’s Wife revises fairytale, history and myth and reworks it into contemporary, feminist fables. ‘ With reference to three of the poems in the volume examine the techniques employed by Duffy in writing contemporary feminist fables. Duffy’s volume â€Å"The World’s Wife† is a collection of dramatic monologues where Duffy becomes a ventriloquist inventing the words, which famous, silent, wives from history or myth might have said. Her use of humour and play on clichi s creates a collective female voice where dominant male characters are being criticised. Duffy reworks contemporary feminist fables and adopts different personae by employing different techniques, which are particularly displayed in her poems, â€Å"Mrs Midas†, â€Å"Mrs Lazarus† and â€Å"Mrs Aesop†. Duffy’s use of witty humour in the poem â€Å"Mrs Aesop† allows her to condescend the male counterpart, by turning his famous fables against him and questioning his manhood. On the contrary, â€Å"Mrs Lazarus† portrays a more emotional persona grieving over her husband’s death, where her ‘other half’ fails to consider the impact of his return. Similarly, in â€Å"Mrs Midas†, the male character is overcome by greed, blinding his ability to comprehend the repercussions of his actions. The metaphorical autobiographies allow Duffy to adopt a variety of dramatic personae and assume a multiplicity of voices, which portray issues and views sensitive to her own. She explores the notion of the self in relation to the other, particularly in the poem, â€Å"Mrs Midas†. The poet is able to present a wide range of emotions through the practical persona that feels a sense of exasperation due to her husband’s selfishness. The sensual qualities of the persona are highlighted through the use of soft sounds, ‘breath†¦ brow’, and ‘my fingers wiped the other’s glass’. She is then depicted as multitalented, especially in comparison to her husband who ‘was standing under the pear-tree snapping a twig’. His pointless and ridiculous activity belittles his usefulness and thus increasing his wife’s, as it does not require much talent to carry out such an activity. The persona undertakes an anecdotal approach, principally when the tragedy is building up, belying the serious concern, ‘I said’ and ‘What in the name of God is going on? ‘ show the use of colloquial language, which help the persona’s voice emerge. The phrasing used throughout the poet emphasizes her practicality and ability to make sense out of any situation, ‘I served up the meal’ and ‘So he had to move out’, illustrate that she is not theatrical, but is calm and logical, which is a comparison to her partner’s childish and immature behaviour, ‘he toyed with his spoon’. The persona is able to rise above him, assert her authority and her use of bitter sarcasm introduces comedy to the poem. Duffy’s use of the clichi , which is commonly present in her poems, is used to show how worthless he has become and how ashamed and fearful she is for him, as he is a ‘fool’ who could not think beyond his short-term greed. Similarly, â€Å"Mrs Lazarus†, also has to face the consequences of her husband’s return after she finally manages to deal with her grief over his death and move on. The dramatic persona created in this poem is extremely loyal to her husband and devastated at the fact that she has lost ‘her other half’. ‘Howled, shrieked, clawed’ and ‘one empty glove’ reinforce the imagery of suffering and grief-stricken state. She is a persona very expressive of her emotions and goes through the entire pain of her loss, even to the extent where there are images of suicide because of what she is feeling, ‘double knot†¦ round my bare neck’. The alliteration of soft, ‘slept.. single.. stuffed’ and harsh sounds, ‘gone†¦ gutted†¦ glove’, bring emphasis to the range of her emotional suffering. As her memory of him and grief is receding, she develops a more practical, factual tone in her diction, ‘Then he was gone’, showing that she has finally moved on. When her husband returns, her phrasing and diction changes and it begins to sound more harsh and bitter, ‘rotting†¦ grave’s slack chew’, as a reflection of the fact that he is insensitive to her emotions, despite everything she has been through.

Bible and Beowulf Reading Journal

Beowulf reading journal Entry 1 Lines 703-1250 Kennings: God-cursed Grendel (true kenning) Cloud-murk (half-kenning) Hell-serf (true-kenning) Wound-slurry (half-kenning) Wave-Vat (half-Kenning) Alliterations: None Epic poetry line that stuck out: Line 927-930 â€Å"first and foremost, let the Lord Almighty be thanked for this sight. † Line 1057 â€Å"past and present God always prevails. † Entry 2 10/02/12 Nick Yasi Lines 1251-1887 Kennings: Line 1259: Hell-Bride (true-kenning) Line 1274: Hell-Brute (true-kenning)Line 1276: Death-Den (half-kenning) Line 1312: First-Footing (true-kenning) Alliterations: Line 1317: Floorboards banged Line1408: Prince Preceded Epic poetry line that stuck out: Line 1272 â€Å"He (Beowulf) relied for help on the lord of all. Entry 3 10/02/12 Nick Yasi One thing that really stuck out to me, which I find really neat, is after Beowulf returns to Heorat and Hrothgar praises Beowulf’s goodness, evenness, and loyalty, he begins to contrast s him with the evil KingHeremod, and predicts a great future for him. He delivers a long speech about how to be a good and wise ruler by choosing eternal rather than earthly rewards. And when I read this I couldn’t help thinking about Solomon and how he asked for wisdom instead of earthly things. Also it seems, for me at least, that reading this story and hearing all the biblical references helps me understand and want to read the bible a lot more than I do already. Cause in a sense Beowulf isn’t even close to being as epic as the bible.

Effective Communication And Communication Skills Essay

In any clinical setting, medical professionals work together as a team to collaborate, delegate and consult. In order for this team effort to be effective, good communication skills must exist between medical professionals. Many times, messages can be altered and interpreted differently; if the conditions for transmission barriers develop. External barriers and internal barriers, such as confusion and mental status can hinder effective communication. Communication can be both verbal and nonverbal, and it is important to understand that different cultures may communicate differently from others; example Thailand, â€Å"which depend entirely on nonverbal communication† (Tucker, 2016). In such places, miscommunication is likely to happen if there are people of different cultures. In a clinical setting where caring for patients is a top priority, communication is important. For a nurse, effective communication is important in the nursing process. In this essay, the definition o f communication will be discussed, as well as communication techniques and uses in evidence based practice. Definition The basic scope of communication, involves the sending and receiving of message/s. According to Taylor (2011), when a message is exchanged between two or more persons and information is exchanged, communication is happening. More simply put, it is the sending and receiving (transmitting) of messages from person to person; this is the process of communication. In therapeutic communication,Show MoreRelatedCommunication Skills For Effective Communication929 Words   |  4 Pages Based on your examples from each principle of effective communication (General, Interpersonal and Written), describe the potential barriers (problems) to effective communication in the presentation, as well. Remember to state the problem and then how this can affect communication. 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